WORLD RX DRIVERS PLEDGE SUPPORT TO MEN’S HEALTH MOVEMBER CAMPAIGN

The FIA World Rallycross Championship presented by Monster Energy and RX2 International Series presented by Cooper Tires will support the global Movember health campaign, which kicks off today (1 November). Movember’s South Africa campaign will activate at the upcoming Gumtree World RX of South Africa, which takes place at the Killarney International Raceway in just nine days’ time (10-12 November).

 

World RX drivers Timo Scheider and Topi Heikkinen have signed up as “Mo Bro” ambassadors alongside RX2 drivers Dan Rooke, Thomas Holmen, Guillaume De Ridder and Simon Wago Syversen. All six drivers will shave today [1 November] and then grow a moustache as part of the #MoBroChallenge for the remainder of November to help promote the month-long campaign.

 

The rallycross drivers will challenge other Mo Bros to video their shave in a weird and wonderful location, to win five pairs of tickets to the World RX season-closer in Cape Town. A Movember stand will be present at the Killarney International Raceway to help promote the campaign further to fans attending the rallycross weekend.

 

Germany’s Timo Scheider, who drivers for the MJP Team Austria, explained: “Men’s Health is an extremely important issue and one that I wanted to help promote on a global scale through my participation with World RX. Prostate and testicular cancer rates are increasing and now three quarters of suicides are men – this is an alarming statistic and something that everyone needs to be more aware of.   Movember does a fantastic job of helping raise this awareness and if growing a moustache can help in some way then I’m more than happy to get onboard as a MoBro while competing at Cape Town RX!”

 

“I’m really looking forward to ‘Going Mo’ this month,” added RX2 driver, De Ridder. “Prostate and testicular cancer often don’t receive the same public attention as some other forms of cancer, so anything we can do to raise that awareness can only be positive. It’s great to be involved in this initiative, and to anybody else considering taking part in Movember, what are you waiting for? Let’s all grow a mo to save a bro!”

 

Kai Linder, Content Manager for Movemeber South Africa, concluded: “Having one of the greatest motorsport spectacles in the world, in Cape Town this year, is fantastic. The fact that some of the drivers also want to make a difference and support the Movember campaign, is unbelievably cool. World RX has a huge fan base, predominantly male, and all of them will be receiving the Movember message this year. We could not be happier to have the World RX team on board and look forward to working with them to help men live longer!”

 

Movember is the only charity tackling men’s health on a global scale. The campaign – which encourages men to grow a moustache to raise the profile of men’s health – is addressing the biggest heath issues facing men: prostate cancer, testicular cancer, and mental health and suicide prevention. Movember is independent of government funding and in its 13 years existence, the project has funded more than 1,200 men’s health projects around the world.
The World RX Movember fundraising page can be found on the following link: https://moteam.co/world-rallycross-championship-cape-town-rx

 

Tickets for Cape Town RX are still on sale at the following link:

http://www.ticketpros.co.za/portal/web/index.php?page_id=event&event_id=b9153aff-d87e-2625-1a20-58c17a1f4873

 

ENDS

 

Contact

For media enquiries, please contact the FIA World Rallycross Press Office:
Rachel Cavers

E: rachel.cavers@img.com
T: +44 (0)7500 877 304

 

Editors Notes

About FIA World Rallycross Championship

The FIA World Rallycross Championship presented by Monster Energy is head-to-head, short, sharp racing on mixed surfaces (dirt and asphalt) contained within amphitheatre venues. High profile drivers are equipped with RX Supercars with over 600bhp and the ability to accelerate from 0-60mph in less than two seconds. World RX debuted in 2014 with a 12-round calendar including events in Argentina, Turkey, Canada and throughout Europe.  An expanded series was confirmed for 2015, with new rounds at Formula One venues Hockenheim in Germany and the Circuit de Catalunya in Barcelona, Spain. In 2016, an all-new city race will be held in Riga, Latvia and in 2017 rallycross will visit the continent of Africa for the first time with a new leg scheduled in Cape Town, South Africa. Race meetings include a number of short, sharp action-packed qualifying heats with the most successful drivers progressing through to the finals.

 

Visit our official website: www.fiaworldrallycross.com

Be a part of #RX: 
Twitter: @FIAWorldRX, | Facebook.com/fiaworldrallycross | YouTube.com/RallycrossRXTV

 

About IMG

IMG is a global leader in sports, events, media and fashion, operating in more than 30 countries. The company represents and manages some of the world’s greatest sports figures and fashion icons; stages thousands of live events and branded entertainment experiences annually; and is the world’s largest independent producer and distributor of sports media. IMG also specialises in sports training; league development; and marketing, media and licensing for brands, sports organisations and collegiate institutions. In 2014, IMG was acquired by WME, the world’s leading entertainment agency, to form WME | IMG.

 

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2017-11-08T10:50:54+00:00